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Kanye West Named New Face Of Yeezy

Posted By Turd Ferguson
Date Monday, 4 February 2019, at 3:25 p.m.

LOS ANGELES—Suggesting that the partnership would elevate the brand to new levels of cultural prominence, Adidas CEO Kasper Rørsted announced Monday that rapper Kanye West had agreed to become the new face of Yeezy. “We just feel Mr. West represents the values of this brand perfectly,” said Rørsted, adding that the…

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